What’s driving the asset-based long-term care surge?

Combo products continue a trend of steady growth by Michael Begley Jr. Mr. Begley is regional sales director at the State Life Insurance Company  If recent sales results are any indication, an evolutionary shift is underway in the funding of long-term care. For producers wishing to offer a comprehensive array of options to serve their … Continue reading

The New Term/Universal Life Products: A Game Changer? Maybe!

If you can say one thing about the life insurance industry (being as conservative as it is), innovation and overcoming the obstacles of regulations and new law is its distinction. One particular noteworthy innovation is the term/universal life (UL) combo that is hitting the marketplace. These products were created primarily in response to the reserve … Continue reading

Combo Products Still on the Rise

Consumers continue to be receptive to combination products, which is good news for a senior population in serious need of long-term care insurance coverage. LIMRA announced June 17 that new premium sales of individual life combo products — also called hybrid or linked benefit products — jumped an impressive 62% in 2010, reaching $1.2 billion. … Continue reading