2011 Technology Selling Guide: [Social Media] “Everyone is Doing It”

Some basic social media lessons will keep you from being left behind // If you’re not taking full advantage of social networking sites, then you may be missing out on good opportunities to expand your business — or make new connections that could lead to new business. Even just over the last two or three … Continue reading

2011 Technology Selling Guide: Optimizing for Success

A variety of vendors have created applications and aids to specifically address the agent’s world. Here’s an overview of some of the best. Optimizing life and insurance agents’ daily business lives is a goal of all insurance agencies. Just like in any business, today’s modern enterprise seeks tools for both efficiency and productivity and is … Continue reading

2011 Technology Selling Guide: A Brave New World

// Though there may be a certain amount of kicking and screaming involved, the world of life insurance is quickly moving into the new century. And in a world where even seniors are toting smartphones and people under the age of 30 have virtually given up on telephone conversations, favoring texts and emails instead, the … Continue reading

Mining for Gold: 3 Easy Ways to Prospect for Business in the Social Media World

Each day, hundreds of millions of people around the world log onto the Internet to connect with friends, families, and co-workers via innumerable social networking websites. Tapping into that vast network of people could pay huge dividends for any business. For the companies in the wholesale brokerage industry, who pride themselves on being in a … Continue reading

Internet Sales Superstar

It should be clear to everyone by now that this Internet thing is not a passing fad. In fact, Internet marketing is not a matter of achieving greater success, but of survival. The question is no longer “should you be marketing on the Internet?” but rather, “how will you do it?” The problem is, it … Continue reading