Why Should I Use Social Media In My Business?
Appears in the June 2011 issue of Brokerworld Magazine. by Nick Sorrentino & Lynn Kirby Social media is a revolution in the way people communicate and do business. We do not use the word “revolution” lightly. Facebook, Twitter and their brethren constitute nothing less than a seismic shift in how nearly every business will engage … Continue reading
Using Social Media To Stay In Touch
Jaimee C. Niles & Pat Wedeking If you think that phone calls and snail mail are the only ways to stay in touch with your clients and prospects, it’s time you moved into the e-marketing arena. Social media will help you expand your reach and solidify your business relationships without putting a dent in your … Continue reading
Multitask Client Dollars With Hybrid Products
Are you up to speed on what’s new in long-term care (LTC)? The discussions around that topic continue to grow. As financial advisors, we are living in an environment that is ripe with opportunity for us to help clients navigate through this issue. I am sure you are aware of the benefits surrounding long-term care … Continue reading
Recruiting to Gen Next: Match Your Message to Their Values
Recruiting to Gen Next: Match Your Message to Their Values Significant competition to attract the next generation of sales talent is coming from a variety of industries. Certain industries, such as information technology and pharmaceuticals, are faring better than others in building an appealing value proposition for Generations X and Y to join their sales … Continue reading
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